The next post in Bike Safe Boston’s special guest series is by Ian Klepetar of BicycleBenefits.
According to Ian’s website, Bicycle Benefits is a “progressive bicycling program designed to reward individuals and businesses for their commitment to cleaner air, personal health, and the use of pedaling energy in order to create a more sustainable community”.
By incentivizing cycling, Ian encourages citydwellers to use their bikes for daily errands: just buy a sticker for $5 to get discounts at the local coffeeshops, restaurants and stores you use everyday.
Though Bicycle Benefits’s humble roots are in Ian’s hometown of Saratoga Springs, NY, Ian has been spreading his message all over the country since 2006 (by bike, of course). 21 states (plus British Columbia) now have thriving Bicycle Benefits programs. And, considering Ian’s passion and energy, more will soon follow.
All right, on to his post!